Running a successful and compliant cannabis business is a challenging exercise, one which has little frame of reference and presents unusual and unique complexities. Name one other legitimate business that is technically illegal on a federal level yet perfectly legal within a majority of states. You can’t. This legal dichotomy creates innumerable issues for operators which can be barriers to executing their business plans effectively.Read More
Source: Acreage Holdings, Harris Damashek
The green wave that’s driving cannabis legalization in the U.S. is being powered by an unexpected group: Baby Boomers and the Silent Generation. The people born in the 36 years between 1928 and 1964 are providing strong demand for cannabis.Read More
Source: Acreage Holdings, Nick Etten
For some of our soldiers, the battle never stops. One in three U.S. veterans has been diagnosed with a chronic pain-related condition. Up to 20 percent of our 2.7 million Iraq and Afghanistan veterans will fight against post-traumatic stress disorder (PTSD) in any given year, while about 30 percent of Vietnam veterans have suffered PTSD in their lifetime. Medical cannabis must be one of the tools for treating the physical and mental wounds of people who put everything on the line for their country.Read More
Source: Green Entrepreneur, Peter Page
Medical cannabis is not ready for prime time, at least so far as CBS is concerned.
Acreage Holdings, one of the largest publicly traded cannabis companies, revealed that CBS has turned down its request to air a public service announcement about medical cannabis during the upcoming Super Bowl. The ad, which Acreage plans to release publicly when the final version is complete, will feature vignettes about three people suffering severe medical problems who found relief using cannabis.Read More
Source: USA Today, Erik Brady
Acreage Holdings, which is in the cannabis cultivation, processing and dispensing business, said it produced a 60-second ad that shows three people suffering from varying health issues who say their lives were made better by use of medical marijuana.
Acreage said its ad agency sent storyboards for the ad to the network and received a return email that said: “CBS will not be accepting any ads for medical marijuana at this time.”Read More
Source: Variety, Brian Steinberg
Here’s a lesson for the nation’s burgeoning medical-marijuana market: You may be growing, but you can’t bogart that Super Bowl commercial.
Acreage Holdings, a company that works to make marijuana available to adults for medical and/or recreational use where legal, is hoping to spark a haze of publicity by noting CBS declined to run a 60-second commercial it created to run in the network’s coming broadcast of Super Bowl LIII on Sunday February 3rd.Read More
Source: Bloomberg, Craig Giammona
The Super Bowl isn’t ready for medical marijuana.
Acreage Holdings, the multi-state cannabis company backed by John Boehner, says CBS rejected a television advertisement that calls for the legalization of medical marijuana. The network, which is airing the game on Feb. 3, nixed the proposed spot after seeing a rough outline, according to the company.Read More