Acreage Chairman and CEO Kevin Murphy’s 2011 investment in a Maine cannabis license laid the foundation for who we are today. Understanding the plant’s power to heal and change the world, and passionate to help lead the movement, “Murph” launched High Street Capital in 2014. In 2017, High Street Capital rebranded as Acreage Holdings and began its transition from an investment vehicle to a leading, vertically integrated multi-state operator.
Last year, Acreage cemented its place as a game-changer in the cannabis industry. It started with the broadcast TV rejection of our “Time is Now” Superbowl PSA that called for further cannabis reform. Press and social media coverage of the spot reached billions. In April, we announced our arrangement with Canopy Growth Corporation, setting the stage for a combined global cannabis powerhouse once it’s federally permissible for Canopy to acquire our company. Later, we began rolling out our house of brands, a core component of Acreage’s product strategy that includes consumer brands like The Botanist and Live Resin Project. Both brands took home honors at the 2019 Emerald Cup, the premier product competition in cannabis.
We expect 2020 to be a record-breaking year for Acreage. With access to unparalleled intellectual property developed in-house and from our arrangement with Canopy Growth Corporation, we look forward to extending the reach of our house of brands throughout the country. The Botanist, Live Resin Project, Natural Wonder, Prime Wellness and Tweed provide us with a diverse array of products and form factors that appeal to consumers across the cannabis spectrum, and we plan to continue developing and releasing additional products that meet their wants and needs.
From seed to sale, we’re creating industry standards that deliver the highest quality products and experiences.
Cutting-edge innovation combined with decades of experience
Producing safe, consistent products across every form factor
Warm and welcoming retail stores for new and long-time
cannabis consumers
Designed to give every cannabis consumer the best
product and experience
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We deeply believe in the transformational power that cannabis can have to heal and change the world and aim to help it achieve its full potential in helping people to lead better lives.
To champion and provide access to cannabis’ beneficial properties by creating the best quality products and consumer experiences.
We’ve brought together one of the most diverse and impressive management teams in the industry, with experts from the boardroom to the greenhouse.
We’re looking for energetic, motivated people who share the Acreage vision to join our team.
Reach out. We’ll be in touch with more information.